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Product Marketing, New College Grad- Master's (Santa Clara, CA)

Applied Materials
Full-time
On-site
Santa Clara, California, United States
Develops moderate scope business & marketing plans, assesses market penetration and product positioning to drive competitive advantage, revenue and market share Recommends investment decisions for new product development Conducts moderately difficult competitive analysis for specific products or product lines. Drives Red Team Analysis Assists with moderate pricing strategies to build and protect a leadership position in market share while enhancing profit margins and developing marketing tools for successful product introductions Partners with Engineering, Manufacturing and Sales to develop new products and enhance existing products as well as communicate critical market needs and time requirements Understands technical and business environments. Assists with the development of strategies to meet business objectives Supports the Field to ensure synergistic account approaches and optimization of all opportunities for account partnership and penetration Manages release of moderately difficult products through the end of their product life cycle The Applied Global Services DDP Service Business Unit (SBU) is seeking a highly- motivated candidate that possesses strong marketing knowledge, preferably with Dielectric Deposition semiconductor equipment in the areas of value messaging, creating marketing collateral, as well as business acumen. This person will work closely with DDP/AGS product marketing & engineering teams to ensure service value is clearly communicated to internal and external customers at all levels. Provide auxiliary support to early phases of the new service product development cycle and be primary owners for marketing and promoting our service value at customer sites. The candidate should have a drive for technical program management and possess effective communication skills; this is a strategic role and will suit someone who can drive growth in partnership with a cross-functional team. Master's Degree or MBA with a focus in Business, Communications, or related field GPA of 3.5 or higher preferred Communications, presentation skills, ability to work with cross functional teams
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