Market Analyst

Research product marketing trends and conduct complex benchmarking analysis of the company's markets, competition and product mix versus the competition (e.g. Product Marketing, Strategic Marketing, Technical Marketing) Owns collection and use of market sizing and segmentation data in the BU strategy and marketing process. Uses in-depth knowledge to contribute to diverse product road maps and conducts pricing/margin analysis Provide complex product forecasts. Develop product financial plans including cost reductions, margin maintenance and return on investment goals Assist the field teams with direct marketing of key products to key accounts Collects and analyzes data for Red Team analysis and annual and quarterly Business reviews Focuses on KPU growth by tracking and analyzing data. Demonstrates conceptual and practical expertise in own discipline and basic knowledge of related disciplines Has knowledge of best practices and how own area integrates with others; is aware of the competition and the factors that differentiate them in the market Acts as a resource for colleagues with less experience; may lead small projects with manageable risks and resource requirements Explains difficult or sensitive information; works to build consensus